Forget B2B or B2C In Business – DigiTourShow Daily #035
Most tourism businesses put themselves into two camps, they cater for B2C or B2B. Well I am here to tell you, you should not.
All businesses should cater for H2H. Human to Human.
There is a human aspect behind everything and all marketing should take this into account. People want to be a part of something bigger than themselves. People want to feel something.
Business owners have Facebook accounts too so why do most whom I speak to say the platform is ‘not for you’.
Add this to your strategy and you might just find out that you have been missing out.
Film Location: York Tower, York
#digitourshow #york
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Chris and his team will send you a weekly email offering high-value insight and advice about a variety of marketing and business development topics related to the tourism industry. We address specific destinations, tours and activities, and the hotel industry. We also provide important travel industry news and updates.
